文献检索/European Journal of Operational ResearchEM-WoSEuropean Journal of Operational Research2026-08-01Traffic diversion vs. self-built e-commerce: The content and e-commerce platform operations considering spillover effect and consumer loyaltyNenggui ZhaoHefei University of TechnologyYouqing WuUniversity of Science and Technology of ChinaQiang WangUniversity of Science and Technology of ChinaJie WuUniversity of Science and Technology of China去出版社页面 引用论文图谱收藏 被引提醒分享打印登录后看摘要和中文要点英文摘要、AI 生成的中文摘要和三条要点、参考文献和引证文献列表、论文图谱，注册免费。登录 / 注册关键词traffic diversioncontent platformse-commerce platformsspillover effectscustomer loyaltymode choicelive streamingsupply chain competitionZhihuDouyin参考文献59引证文献0相似文献引文网络关联作者相关机构登录后可以看完整列表。去登录论文图谱本篇和它的参考文献、引证文献、相似文献登录后可以看这篇的论文图谱：谁被它引用、谁引用了它、还有哪些相似的研究。登录 / 注册
