Vilma Todri

发表的论文7 篇，按出版时间

1. 1
   Consumer Social Connectedness and Persuasiveness of Collaborative-Filtering Recommender Systems: Evidence From an Online-to-Offline Recommendation AppProduction and Operations Management20247
2. 2
   Frontiers: The Impact of Ad-Blockers on Online Consumer BehaviorMarketing Science202153
3. 3
   Is Distance Really Dead in the Online World? The Moderating Role of Geographical Distance on the Effectiveness of Electronic Word of MouthJournal of Marketing202152
4. 4
   Demand Effects of the Internet-of-Things Sales Channel: Evidence from Automating the Purchase ProcessInformation Systems Research202053
5. 5
   Trade-Offs in Online Advertising: Advertising Effectiveness and Annoyance Dynamics Across the Purchase FunnelInformation Systems Research2019116
6. 6
   The Impact of User Personality Traits on Word of Mouth: Text-Mining Social Media PlatformsInformation Systems Research2018209
7. 7
   Toward a Digital Attribution Model: Measuring the Impact of Display Advertising on Online Consumer Behavior1MIS Quarterly2016132