Michael Thomas

Santa Clara University · University of Missouri

4本站收录论文

36这些论文的被引

2本站 h 指数

2合作者

作者编号 A5102950782 · ORCID 0000-0002-2229-3778。统计只算本站收录的论文。

发表的论文4 篇，按出版时间

1
Does Puffery Sell? Evidence from AirbnbJournal of Marketing Research20261
2
Long Lags and Large Returns: Experimental Evidence from Advertising to BusinessesManagement Science20252
3
Spillovers from Mass Advertising: An Identification StrategyMarketing Science202021
4
Was Television Responsible for a New Generation of Smokers?Journal of Consumer Research201912

按月发文

逐年被引

合作者

Kirthi Kalyanam1 篇 Marcel Goić1 篇

研究主题和期刊

Journal of Consumer Research1 Management Science1 Journal of Marketing Research1 Marketing Science1