Anita Rao

发表的论文7 篇，按出版时间

1. 1
   The Impact of Voluntary LabelingMarketing Science20258
2. 2
   Debunking Misinformation About Consumer Products: Effects on Beliefs and Purchase BehaviorJournal of Marketing Research202246
3. 3
   Deceptive Claims Using Fake News Advertising: The Impact on ConsumersJournal of Marketing Research202143
4. 4
   Do “Made in USA” Claims Matter?Marketing Science202119
5. 5
   Value of AggregatorsMarketing Science202011
6. 6
   Strategic Research and Development Investment Decisions in the Pharmaceutical IndustryMarketing Science202019
7. 7
   Demand for “Healthy” Products: False Claims and FTC RegulationJournal of Marketing Research201775