Alexander Bleier

Frankfurt School of Finance & Management · Goethe University Frankfurt · Boston College

4本站收录论文

1,295这些论文的被引

4本站 h 指数

7合作者

作者编号 A5101535131 · ORCID 0000-0002-4712-1518。统计只算本站收录的论文。

发表的论文4 篇，按出版时间

1
Finding Goldilocks Influencers: How Follower Count Drives Social Media EngagementJournal of Marketing2022325
2
Company Worth Keeping: Personal Control and Preferences for Brand LeadersJournal of Consumer Research201976
3
Creating Effective Online Customer ExperiencesJournal of Marketing2018471
4
Personalized Online Advertising Effectiveness: The Interplay of What, When, and WhereMarketing Science2015423

按月发文

逐年被引

合作者

Colleen M. Harmeling1 篇 Ryan Rahinel1 篇 Joshua T. Beck1 篇 Robert W. Palmatier1 篇 Simone Wies1 篇 Alexander Edeling1 篇 Maik Eisenbeiß1 篇

研究主题和期刊

Journal of Marketing2 Marketing Science1 Journal of Consumer Research1