Oded Netzer

发表的论文17 篇，按出版时间

1. 1
   A Recipe for Creativity: An Ingredient-Embedding ApproachJournal of Marketing20267
2. 2
   New Tools, New Rules: A Practical Guide to Effective and Responsible Generative AI Use for Surveys and Experiments in ResearchJournal of Marketing202529
3. 3
   Detecting Routines: Applications to Ridesharing Customer Relationship ManagementJournal of Marketing Research202315
4. 4
   Automating the B2B Salesperson Pricing Decisions: A Human-Machine Hybrid ApproachMarketing Science202342
5. 5
   Frontiers: Polarized America: From Political Polarization to Preference PolarizationMarketing Science202279
6. 6
   The Power of Brand SelfiesJournal of Marketing Research2021184
7. 7
   Mining Consumer Minds: Downstream Consequences of Host Motivations for Home-Sharing PlatformsJournal of Consumer Research202157
8. 8
   Capturing Marketing Information to Fuel GrowthJournal of Marketing2020114
9. 9
   The Polarity of Online Reviews: Prevalence, Drivers and ImplicationsJournal of Marketing Research2020214
10. 10
    Uniting the Tribes: Using Text for Marketing InsightJournal of Marketing2019740